These are one of my first purchases when I was just starting to "discover" makeup last year. I was absolutely clueless about what to try and what would work best for me. I picked up these two Matte Lipsticks from Nichido 'coz I thought I should have one pink and one red lipstick for everyday use. So I went to Watsons, swatched the first thing I saw and bought it. You can do that if you know something about makeup but when you're a lost lamb like I was, you may want to read reviews first.